by speakeasy | Feb 12, 2018 | Education
Every industry comes with its own jargon, and digital marketing is no different. So many articles and tutorial throw phrases around like you should already know them and never stop to explain what each one means. This can often make it confusing and frustrating for...
by speakeasy | Feb 10, 2018 | Marketing
Think of the steps you take prior to making a purchase. Do you see something once and buy it on a whim or do you take your time and investigate? With the exception of a few minor things, like gag gifts, purchases are well-thought out and carefully researched. Everyone...
by speakeasy | Jan 24, 2018 | Marketing
Interruptive marketing, commonly known as outbound marketing, is a way of the past. Consumer buying habits have drastically changed since the introduction of the internet; information is readily available at consumers’ fingertips, and they no longer need an...
by speakeasy | Jan 5, 2018 | Marketing
Digital marketing is evolving daily before our eyes. Before I was a “marketer,” I didn’t truly understand the scope or the breadth of digital marketing. There are so many facets and so many disciplines to learn and understand. It is extremely overwhelming even for...
by speakeasy | Dec 20, 2017 | Marketing
With technology and industry best practices changing every day, it is crucial for tools and resources to keep improving, updating, and debugging if they want to remain relevant and profitable. In our industry, there are countless tools that do the same thing, so we’ve...
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